Top 10 AI Tools for Digital Marketers in 2025
Top 10 AI Tools for Digital Marketers An artificial intelligence tool is a platform or software that automates decisions using data. It optimizes and enhances different processes and tasks. When we talk about AI in digital marketing, we usually think about content creation. However, the power of AI goes beyond that, depending on the digital marketing strategy.
AI-driven tools can process massive amounts of data within seconds to determine patterns and make predictions without human intervention. Also, they can forecast marketing trends, give meaningful insights into complex data, offer personalized recommendations, automate repetitive tasks, and make marketing efforts more impactful. This is why learning about the top AI tools for digital marketers in 2025 is important for anyone in this field.
At SkillCircle – India’s leading digital marketing institute, students are trained to use these tools every day. They work on real projects and test these tools for content writing, SEO, social media, and ad campaigns. The list of tools in this article is not just random — these are tested and trusted by SkillCircle students and mentors in live marketing projects.
Some of these are also the best free AI tools for digital marketing, so you can start without spending any money. Whether you’re a beginner or already working as a marketer, these tools will help you do better work.
In this guide, we will share the top 10 AI tools for digital marketers in 2025, how they help, and why they’re trusted by future marketers trained at Skill Circle.
and why they’re trusted by future marketers trained at SkillCircle.
Table of Contents
Tool | Best For | Key Features | Starting Price | Strengths | Limitations |
Jasper AI | Content marketers, agencies | 50+ templates, SEO tools, brand voice support | $49/month | Fast content creation, SEO integration | Learning curve, premium pricing |
HubSpot AI | Enterprises, CRM-heavy businesses | Predictive scoring, content suggestions, chatbots | $800/month (Pro) | All-in-one platform, CRM integration | Expensive for SMBs |
Grammarly Biz | Teams, support, email marketing | Tone/style guidance, real-time editing | $15/user/month | Brand consistency, collaboration | Premium features behind paywall |
Surfer SEO | SEO teams, content creators | SEO editor, SERP analysis, keyword clustering | $89/month | Boosts rankings, real-time suggestions | Limited features in lower tiers |
ChatGPT | SMBs, developers, creators | Conversational AI, prompts, APIs, plugins | $20/month (Pro) | Versatile, intelligent responses | Needs strong prompts |
Persado | Enterprises, personalization at scale | Emotion AI, dynamic copy, conversion optimization | Custom pricing | Personalized at emotional level | High price, data dependency |
Copy.ai | Freelancers, small teams | 90+ templates, collaboration, blog wizard | $49/month (Pro) | Quick copy, multi-language | Weak long-form writing |
Salesforce Einstein | Enterprises, Salesforce users | Predictive scoring, analytics, automation | Enterprise plans | Deep CRM insight, AI-native | Complex setup, expensive |
Semrush AI WA | SEO writers, agencies | SEO assistant, tone/readability checks | $129.95/month | Trusted SEO brand, integrates easily | Needs Semrush subscription |
MarketMuse | Strategy teams, content planners | Audits, content briefs, topic modeling | $149/month | Builds authority, strategic guidance | Pricey, steep learning curve |
1. Jasper.ai
Earlier known as Conversion.ai, Jasper is an AI content creation tool designed to create engaging content for blogs, social media, and other platforms. It supports 30 languages and can browse the internet within seconds to seek real-time information.
Equipped with SEO optimization features, 50+ industry-specific templates, and a context-aware writing assistant, Jasper is among the most sought-after AI tools for digital marketers who use it to streamline the process of creating engaging content right from ideation to publication.
You can use this advanced tool to create top-quality emails, articles, landing pages, ad copies, and social media posts. Also, it uses the GPT3 model designed by OpenAI to compose content that doesn’t look like it was created by a machine.
Key Features of Jasper AI Marketing Tool
Tone adjustment
Customizable templates
Browses the internet to find fresh data
Supports multiple languages
50+ built-in templates
Plagiarism checker
A chat feature and do-it-yourself features
Backed by machine learning
Allows multiple teams to collaborate
Beginner-friendly
2. Zapier
Zapier is one of the top AI tools for marketing used to scale businesses by automating time-intensive tasks. This workflow automation platform can connect more than 3000 apps and automate repetitive tasks so marketers can focus on other productive tasks. It is equipped with an AI chatbot that allows users to create AI-powered chatbots using its interface.
There are various chatbot use cases, such as a press release generator, jargon translator, risk assessment bot, etc. The tool can also turn text-based input from Slack messages, emails, Tweets, and forms into useful data and answer simple questions. It is also easy to train the chatbot on specific documents, so it can act as an interactive knowledge base.
It also offers multiple templates, such as an Explain bot to break down complex concepts, a Business Coach bot to offer business advice and a ZapChat bot.
Key Features of Zapier AI Marketing Tool
Automates repetitive tasks
Over 50+ templates
SEO integration with Surfer SEO
Brand voice customization
Best AI Marketing Tool for fast, high-quality copy.
3. Grammarly
GrammarlyGO helps write correct and clear content for emails, blogs, and ads.
Key Features of Grammarly AI Marketing Tool
Real-time feedback
Plagiarism checker
Free and paid versions for different uses
Tone adjustments
Works with Quora, Google Documents, Slack, and other channels
 4. Copy.ai
Copy.ai is a writing assistant platform that offers numerous workflow templates for different use cases, such as running competitor analysis, transforming documents into FAQs, and crafting targeted Google Ads copy. It helps marketers produce powerful content and ad copies through its exceptional and useful features.
It is equipped with an impressive suite of features, one of which is the Lifecycle Emails feature. It is used to customize emails for every stage of the sales funnel. A drag-and-drop builder allows users to create more targeted and personalized emails to engage customers, which generic templates often fail to achieve.
Copy.ai’s key functionality involves generating multiple versions of texts according to input prompts. This gives users ample options to choose from. There are editing tools as well for users to customize and enhance AI-generated content so that it aligns better with the brand voice and branding.
Select from different design options and get access to analytics and reporting so your message can reach the right people. In addition, there are additional features for enterprise-grade clients.
Key Features of Copy.ai Tool
- Even promotion features
- User-friendly interfaceÂ
- Template support for composing content with custom styles
- Text editor with management system capabilitiesÂ
5. ChatGPT
We have all heard of ChatGPT and how it’s revolutionizing digital marketing, especially content marketing. This is one of the most popular artificial intelligence digital marketing tools that can create human-like content within seconds. This further streamlines data analysis. The Code Interpreter plug-in can integrate Python with the ChatGPT environment, so marketers can test and debug code in real-time. You can upload your CSV file with the latest data, apply the required libraries, and analyze it without much trouble.
Key Features of ChatGPT for Digital Marketing
Seamless integration with different platforms
Evaluates the context of each conversation to provide relevant outputs
Customizes the tone and style to match the brand voice
Generates output in different languages
6. Surfer SEO
Surfer SEO is designed to optimize content so you can rank higher on search engine result pages and drive more traffic to the website, which is the ultimate goal of any content strategy. You can use it for articles, blogs, and copies. As you prepare content, it evaluates it on different factors and scores it based on readability.
Now, the system will provide you with actionable insights by highlighting top-ranking keywords. It will also design image density and suggest content outline structure.
Work directly on the platform and use its text editor for quick analysis.
Key Features of Surfer SEO Tool
Keyword surfer
Free outline generator
Content editor
Keyword research tool
7. Phrasee
Looking for the best free AI tools for digital marketing? Then try Phrasee, which is designed specifically for brand language optimization. This AI tool helps marketers write strong and impactful subject lines, which boosts the brand language.
You can use it to create copies for Instagram, emails, Facebook, and push notifications. It is backed by a natural language generation system and machine learning algorithm to get data-driven insights to generate thousands of versions of a copy that matches the brand voice. The result is always an effective human-sounding copy that connects better with the audience.
It tailors the language for every customer so the the delivered copy in on point. This is an end-to-end mode, so when you feed the result back to Phrasee, it rebuilds the prediction model to learn from the audience regularly.
Key Features of Phrasee AI Tool in Digital Marketing
Dynamic content
Tailored language model
Content management
Millions of human-sounding copy variants
Engagement metrics
Predictive analytics
Learns from the audience feedback and rebuilds the prediction model each time
8. DeepBrain AI
DeepBrain AI is a video creation tool trusted by marketers for converting text to videos seamlessly. It is beginner-friendly, so any user can create high-quality videos without expensive equipment, massive filming teams, or actors. There are various photo-realistic AI avatars that you can customize to suit your brand identity and vision.
It also generates subtitles automatically so that videos and content are accessible to a larger audience.
DeepBrain is a one-stop destination to introduce your brand, create a pitch, explain product features, and achieve much more through appealing videos. It has received several accolades and a number of AI patents, which are testimony to its capabilities to change how brands create videos.
Key Features of DeepBrain AI Tool for Digital Marketing
Time and cost-efficient
AI video generator
One-click subtitle generation
Photo-realistic AI avatars
Seamless PPT to video conversion
9. Many Chat
MAnyChat is a marketing tool that automates and improves customer interaction across different messaging platforms, including WhatsApp, Facebook Messenger, Instagram, and SMS. The tool has made a prominent place in the world of AI chatbots with its advanced and useful features, which include the ability to broadcast messages, efficient lead capturing and nurturing, automated responses to common queries, and integration with different tools.
You can use it for sales and marketing as per your requirements. It comes with a drag-and-drop interface, plug-and-play templates, an AI assistant, and more amazing capabilities needed to create chatbots. Although its main focus is Facebook Messenger, it also supports Instagram Direct.
You don’t need any coding knowledge or tech skills to use this platform and set up a bot in a mere 20 minutes. You can also use it to generate conversations.
Key Features of ManyChat AI Tool for Digital Marketing
Customized interface
Marketing lead database
Real-time chat
Multi-channel communication
10. Brand24
Customers want quick replies and solutions to their queries in the fast-moving digital world. Brands always have to be on their toes while handling social media profiles and users, or else they might miss out on their valuable customers.
However, the issue is when a business is present across all major social media platforms. In such a situation, keeping track of each mention, comment, query, feedback, and topic can be tricky.
Fortunately, you have one of the best AI tools for digital marketing to help you. You can use this tool to know whenever your brand is mentioned on any platform. Brand24 keeps an eye on social media, videos, news sites, blogs, forums, and other channels to find all the mentions and then uses sentiment analysis to find conversation topics and emotions of users.